LaVar Ball

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LaMelo Ball Just Became the First High School Player to Get His Own Signature Shoe

Just when I think I've finally escaped LaVar Ball, he pulls me back in. Big Baller Brand—the company LaVar launched in 2016 with his sons Lonzo, ...

By: Brandon Hall

Lonzo Ball's First Signature Shoe Just Dropped. Would You Pay $500 For Them?

Nike, Under Armour and adidas all turned down shoe endorsement deals with Lonzo Ball. Their decisions had nothing to do with his talent and everyth...

By: Brandon Hall

The Homemade Training That Propelled Lonzo Ball and His Brothers to Basketball Stardom

The first time Lonzo Ball did a Pull-Up, he was 4 years old. By the time he was 12, he was bench pressing and sprinting up hills a mile long. And when...

By: Jordan Zirm