In anticipation of the Nov. 20 release of the Melo 7 sneaker, Jordan Brand brings us a cleverly-produced ad with a court full of Carmelo Anthonys. In the following video, Melo is featured playing offense, defense, coaching, commenting and cheering himself on. Jordan Brand’s message of “Do whatever it takes” comes through loud and clear.[youtube video=”712WLN3h5nE” /]
Also, take a look at Carmelo’s strategy for success in the STACK video above.