Converse Weapon Evo
What’s your weapon for next season?
The company that fitted hardwood legends Dr. J, Magic Johnson and Larry Bird during the Golden Era of Basketball has reengineered the ’86 edition—its most popular dunks—into the new Converse Weapon Evo.
From the reintroduction of the classic Chevron & Star, Converse’s hallmark logo, to the broken herringbone traction pattern on the outsole, the Weapon Evo is a tip of the cap to Converse’s iconic status on the hardwood.
There’s no “I” in “Weapon Evo.” This shoe brings the team-first concept to center court. “The beauty of the original Weapon is that it went across the entire brand,” says Converse design director Michael DiTullo. “It was just this beautiful thing where it was a team shoe. We wanted to make the same thing with the new Weapon Evo. It’s all about … helping you be the best athlete you can be.”
New for ’09 is Converse’s Balls Technology, a low-profile support system in the heel that is designed to stabilize the foot and offer better “court feel,” with what DiTullo calls “a great cushion ride.” He says, “As you compress on a sphere, it actually starts to push back. It gives you great initial cushioning, and the more and more you come down, it will never bottom out. It wants to push back on you and give you a little energy return.”
As the ’Verse took a page from its earlier book to reinvent the Weapon Evo, the company is also taking pieces and parts away from the shoe—literally. Rubber was removed to reduce weight in the midfoot, and a “cored out” flex groove allows for extra mobility in the forefoot.
The first launch of the Weapon Evo will capture the spirit of one of the NBA’s most storied rivalries: Bird vs. Magic, Celtics vs. Lakers, a tale of two dynasties. Two limited edition “energy color ways” will be the first to debut, followed by two inline designs. Eight team color ways will be the last to drop.
Check back with STACK for release dates for the Weapon Evo.
RECOMMENDED FOR YOU
MOST POPULAR
Converse Weapon Evo
What’s your weapon for next season?
The company that fitted hardwood legends Dr. J, Magic Johnson and Larry Bird during the Golden Era of Basketball has reengineered the ’86 edition—its most popular dunks—into the new Converse Weapon Evo.
From the reintroduction of the classic Chevron & Star, Converse’s hallmark logo, to the broken herringbone traction pattern on the outsole, the Weapon Evo is a tip of the cap to Converse’s iconic status on the hardwood.
There’s no “I” in “Weapon Evo.” This shoe brings the team-first concept to center court. “The beauty of the original Weapon is that it went across the entire brand,” says Converse design director Michael DiTullo. “It was just this beautiful thing where it was a team shoe. We wanted to make the same thing with the new Weapon Evo. It’s all about … helping you be the best athlete you can be.”
New for ’09 is Converse’s Balls Technology, a low-profile support system in the heel that is designed to stabilize the foot and offer better “court feel,” with what DiTullo calls “a great cushion ride.” He says, “As you compress on a sphere, it actually starts to push back. It gives you great initial cushioning, and the more and more you come down, it will never bottom out. It wants to push back on you and give you a little energy return.”
As the ’Verse took a page from its earlier book to reinvent the Weapon Evo, the company is also taking pieces and parts away from the shoe—literally. Rubber was removed to reduce weight in the midfoot, and a “cored out” flex groove allows for extra mobility in the forefoot.
The first launch of the Weapon Evo will capture the spirit of one of the NBA’s most storied rivalries: Bird vs. Magic, Celtics vs. Lakers, a tale of two dynasties. Two limited edition “energy color ways” will be the first to debut, followed by two inline designs. Eight team color ways will be the last to drop.
Check back with STACK for release dates for the Weapon Evo.