On Monday, April 4, Jordan Brand officially unveiled the Jordan Fly Wade, Dwyane Wade’s first signature shoe with Jordan—although he has been the face of the Air Jordan shoe for the past two seasons.
The lightest basketball shoe available from Jordan Brand, the Fly Wade weighs in at an impossibly light 13 ounces. While incorporating design and technology features similar to the Air Jordan 2011 [learn more about it here], the Fly Wade has just one sole. Its lightweight synthetic upper and engineered textile material give the shoe buoyancy. It also includes a Nike Zoom unit on the forefoot and a Max Air unit on the heel—both inspired by D-Wade’s aggressive and high-flying style of play.
Wade says, “I want it to be something that transcends away from the basketball court, that kids and other people can wear with jeans. I think this shoe not only has all the things I need to play basketball, but it has the initial look that can make it a very great product on and off the court.”
True, the premier sneaker of the Jordan Wade collection may appeal to the masses with its simple but stylish look [like a regular lifestyle shoe], but the Fly Wade was made for the versatile basketball player. The shoe’s lightweight responsiveness is designed specifically to complement Wade’s style of play and provide ample support.
Wade is expected to wear the shoe during the Playoffs this year, and the Agent D3 logo on the tongue will serve as a reminder of his ultimate mission: to capture a second title [the Heat won it all in 2005-06].
The Fly Wade will be released on May 5 in red, white/black, and black/varsity red/dark grey colorways for $140. Green and blue colorways will drop in June. Personalized colorways [with Nike iD customization] will be available for the Fly Wade on May 29.
Source: NiceKicks, NYSportsJournalism
Photos: Jordan Brand