Timing is everything, especially when it comes to LeBron James. Fourteen years ago, the most hyped rookie in NBA history stepped onto the floor at Arco Arena in Sacramento to make his professional basketball debut. On his feet were a pair of Nike Air Zoom Generations, his first signature shoe.
Fast forward to 2017. LeBron fans and sneakerheads alike have been clamoring for Nike to bring back past models of LeBron’s signature shoes, which are currently available only through resellers at astronomical prices. The clamor hit a fever pitch during Cavs media day in October, when LeBron pulled out a pair of Nike LeBron 3s, which looked like a retro version of his old kicks. Now, with the Cavs back in Sacramento to take on the Kings on Friday night, 14 years after it all began for LeBron, the wait for his retros will end.
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LeBron took to Uninterrupted to officially announce that Nike is bringing back the Air Zoom Generation, the shoe that started it all. And though it won’t have the “Wheat” colorway that sent fans into a frenzy when LeBron rocked them during All-Star Weekend in 2004, its ultraclean white, red and black colorway will surely sell out in minutes. According to a few photos floating around the internet, the inside of the shoe will feature “11-5-2003,” the date LeBron debuted this specific colorway in a home game against the Denver Nuggets.
“It’s retro time,” LeBron says in the video.
LeBron didn’t say exactly when the shoe would drop, but it’s safe to assume it will be this weekend or next. Even better news? There are sure to be more retros of LeBron’s kicks down the line. The time has finally come, and we can’t wait.