Reebok recently released a video [above] called “Prequel to a Classic,” featuring music producer and newly-appointed Reebok Classics global curator Swizz Beatz. The video follows Swizz Beatz prior to and during his performance in New York City earlier this summer and includes candid interviews with and appearances by hip hop legends Diddy, Pharrell, Clive Davis, Alicia Keys, Busta Rhymes and Red Cafe, as well as a performance involving Lloyd Banks.
“Prequel to a Classic” also gives a clear look at the direction of the new Reebok Classics brand. As Swizz says, “The sky’s not the limit. It’s just a view.”
Source:  hypebeast.com