Adizero
Derrick Rose Debuts New adidas adiZero Rose 2.5
Chicago Bulls point guard and reigning NBA MVP Derrick Rose debuts his new adidas adiZero Rose 2.5 signature shoe in a new video (above), which pays homage to fans who [...]
Run Faster Than Ever With adidas adiZero Rush Running Shoes
The lighter the shoe, the faster you run. That’s the principle adidas has applied to their line of minimalist shoes since launching the first adiZero. Now runners can get their [...]
adidas Launches miCoach Speed_Cell Technology (Featuring Video)
“Understanding individual performance data is one of the best ways to improve your game,” says Mark Verstegen, founder and president of Athletes’ Performance. Only most high school athletes lack access [...]
New Foot Locker/adidas Commercial for the adiZero Crazy Light: "The Difference"
Foot Locker and adidas have teamed up to produce a new commercial, called "The Difference." The 30-second spot—featuring 5-time NBA All-Star Dwight Howard, NBA guards Eric Gordon and Jrue Holiday, [...]
adidas Gets AKTIV Against Cancer for the New York City Marathon
The ING New York City Marathon, now less than two weeks away, will attract more than 315 million viewers and spectators worldwide, all watching to see who will take home [...]
Meet and Greet With NBA MVP Derrick Rose
Want to meet an NBA MVP? Here's your chance, as long as you can make it down to Chicago this Saturday, Oct. 15. Celebrate the launch of the adiZero Rose [...]
Go Behind The Scenes of Derrick Rose's adidas "The Bull" Commercial
The highly anticipated adiZero Rose 2.0 basketball shoe hit stores today in both home and away colorways. Accompanying the launch, adidas has also released a behind-the-scenes video (above) of D. [...]
adiZero Ghost Available Now Exclusively at Dick's Sporting Goods
What's it like to be so light? Just listen to Josh Smith. The NBA star and his new shoe, the adidas adiZero Ghost, are featured in a new national TV [...]
adidas Introduces Pink adiZero 5-Star Cleats for Breast Cancer Awareness Month
The struggles athletes face on the field are nothing compared to what an alarming number of women diagnosed with breast cancer continue to endure. The National Cancer Institute estimates that [...]
adidas Unleashes "The Bull"—Derrick Rose’s adiZero Rose 2.0
adidas unleashed “The Bull” yesterday in epic fashion. We’re talking about the Chicago Bulls’ explosive MVP point guard, Derrick Rose, starring in a new commercial for the adiZero Rose 2.0. [...]