Derrick Rose
adidas Launches the Lightest Shoe in Basketball
Yesterday, April 14, adidas made history by introducing the lightest shoe ever to step on the hardwood—the adiZero Crazy Light. At 9.8 ounces, the revolutionary adiZero Crazy Light sets a [...]
"adidas is all in" Campaign
"Heart over head. Inclusion over ego. United by passion, we go all in." This bold statement sums up adidas' new campaign: "adidas is all in." In the below promo video, [...]
Power of the Nap for Athletes
The game-day nap is as commonplace as the pre-game shootaround, suggests an article in today’s The New York Times. The article states, “Napping is often stigmatized, seen as evidence of [...]
Derrick Rose’s adidas adiZero D Rose 1.5 Basketball Sneaker
Wearing his signature adiZero sneaker allows Chicago Bulls point guard Derrick Rose to make amazing happen every night. But midway through the 2011 NBA All-Star Game, Rose will switch up [...]
adidas adiZero Rose NBA All-Star Edition
“I am glad to call this my first shoe,” said Chicago Bulls All-Star Derrick Rose about his signature adiZero Rose sneaker. “It’s very light and I am going to be [...]
Derrick Rose and Rajon Rondo Review NBA 2K11
NBA 2K11 has been in stores for more than a month, and the reviews from top critics have been mostly positive. But how does the game measure up against the [...]
Derrick Rose's Nasty Two-Handed Jam
Last night (Nov. 5), Chicago Bulls point guard Derrick Rose was just plain nasty, throwing down a two-handed jam over 6’10” forward Danilo Gallinari of the New York Knicks. The [...]
Derrick Rose Reviews His adidas adiZero Rose Sneaker
The Chicago Bulls’ Derrick Rose just got a half-step quicker with his brand-new signature shoe, the adidas adiZero Rose. “My first pair of adidas were in college,” D-Rose says. “They [...]
Dwight Howard, Derrick Rose and Slim Chin – adidas "Fast Don't Lie" Music Video
With the 2010-11 NBA season nearly upon us, adidas looks to two of the league's brightest stars, Dwight Howard and Derrick Rose, to lift the brand to new heights. To [...]
