Time to Hire Your Own Coach
Behind every great performer, there are great coaches. There is no Jordan without Jackson, no Brady without Belichick, no Tennessee without Summit, and no UCLA basketball without Wooden. Great athletes [...]
How to Stand Out as a Personal Trainer
Distinguishing yourself as a personal trainer isn't so much about the training as it is your versatility. Most people in the general population don't want a fancy workout or diet [...]
11 Questions Every Athlete Should Ask Their Strength Coach
Use these eleven questions as guidelines for what to look for in your hiring process, or for a way to make sure your current trainer is truly right for you.
What Certifications Do You Need To Become A Strength Coach?
"Trainer" is a catch-all term often used by the general public to describe anybody responsible for designing or leading exercise programs for others. From a global perspective, this may be [...]
The 4 Types of Personal Trainers
Personal training has never been more accessible, profitable, and popular. Backed by studies showing how effective it is for changing client behavior and health, the number of personal trainers continues [...]
What Makes a Great Strength and Conditioning Coach?
The strength and conditioning industry has evolved. Strength coaches were once considered a luxury item in athletics but are now integral pieces to the puzzle we call human performance. Some [...]
The Cheapest Way to Find Success While Training at Home
In the new day and age of at-home workouts, creating a home gym has been top of mind for many of us. I know I've spent my fair share of [...]
How Strength Coaches Can Overcome Sales Objections
What Motivates Us to Buy?
How to Write a Strength and Conditioning Program
Writing and implementing training programs is the majority of what we do as human performance coaches. Whether it's your first attempt, or 25th year of crafting masterpieces, a systematic approach [...]
Is Your Trainer a Pro or an Amateur? Here’s How to Tell
June 1997. The Chicago Bulls were preparing to play Game 5 of the NBA Finals. The series was tied 2-2, and the Bulls needed a critical win on the road [...]