If the stench of blood, sweat and tears lingers in your gear, go for the WIN. It will keep your threads smelling as fresh as your game.

Sweat is an athlete’s constant companion. Whether you’re banging out drills in practice or going for glory on the field, if you’re not sweating, you’re probably not working hard enough. But while sweating performs an essential function—regulating your body temperature—it can leave you and your gear smelling nasty.

When you hit the showers, the smell of hard work goes down the drain. But the same can’t always be said for your uniform. Whether it’s made of cotton, synthetic or high performance (i.e., sweat wicking) material, it stores sweat and bacteria, which produce that lingering musty odor in your clothing.

To expunge smells that even a hot run through the spin cycle can’t get rid of, try WIN laundry detergent. Developed by Mark Konjevod, a former college linebacker and current marathon runner, WIN uses a powerful, oxygenated cleaning technology that eliminates odor-causing bacteria, which are attracted to and get embedded in your sweat-soaked clothing.

The official laundry detergent of the U.S. Olympic Team, WIN not only rids your workout threads of lingering smells, it also fights stains and keep your colors from fading.

To put WIN to work on your athletic wardrobe, go to windetergent.com.